Conversion rate. Content-centric lead nurturing. A/b split. 360 degree customer view. Behavioral targeting⏎
Algorithm. A/b split. Cookies. Consistent representation. Break even (be) response rate⏎
Click through rate (CTR). Attribution model. Customer experience score. Customer effort score (CES). Beacons⏎
Content-centric lead nurturing. Content-based advertising. Broadcast email. Brinker's map. Cookies⏎
Ad suppression. Cross referencing. Analytics. Attribution. Call-to-action⏎
Ad server. Api. Ad server. Creepy factor. Crm/customer database management⏎
1:1 marketing. Believability and reputation. Believability and reputation. Cpm. Abandon rate⏎
Absolute minimum test size. Cost per media property. Agency trading desk. Behavioral targeting. Continuity offer⏎
Audio. Continuity offer. Audio. Audience-based advertising. Cross-channel/multichannel/omnichannel marketing⏎
Continuity offer. Accepted (aka delivered) rate. Accuracy. Behavioral targeting. Blended staffing option⏎