Tolerable error variance. Total sends. Value proposition. Real time bidding. Relative performance⏎
Scripts. Social media tools. User experience design. Smart data. Voice of the customer (VOC)⏎
Unstructured data. Unique visitors. Video content/marketing tools. Visits. Secure⏎
Targeting. Retargeting (CRM). Visitors. Real time bidding. Queue time⏎
Segmentation. Six sigma. Search paths. Self service. Sensitive pii⏎
Sell side platform (SSP). Simple landing page. Voice of the customer (VOC). Secondary on-page-keywords. Soft offers⏎
Real time bidding. Time- and location-based dynamic content. Third-party targeting. Visitors. Responsive design⏎
Response percent. Value-added. Relative performance. Roi or romi (return on marketing investment). Voice of the institution (VOI)⏎
Random sampling. Verbatims. Retargeting. Sell side platform (SSP). Response rate⏎
Simple landing page. Unsubscribe rate. Queue time. Timeliness. Unique value proposition⏎